Online stores and e-commerce

It depends on your scale and how you sell. A ready platform such as WooCommerce works when the buying process is standard and you want a quick start and easy management. A custom store, built in Laravel with a React or Next.js frontend, makes sense for unusual pricing, configurators, complex integrations or heavy traffic. We start by discussing your sales model and only then recommend an option, including the trade-offs.

We begin by analyzing the product range, the purchase journey and the integrations you need. Then come UX/UI design, store configuration or build, connecting payments and delivery, and importing products. We work iteratively, so you can test the store before launch. Timing depends on the number of products and variants, ERP or warehouse integrations, and custom features. Before going live we test orders, payments and transactional emails.

The main factors are the choice between a platform and a custom build, custom visual design, the number of non-standard features, integrations with payments, couriers, parcel lockers, invoicing and warehouse systems, and product import from your previous store. Language and currency versions also matter. We estimate from a description of your sales processes, split into stages, so you can start with a minimal version and expand the store later.

We handle customer and order data under security management practices aligned with ISO/IEC 27001. Payments go through external providers, so card data does not reach your server. When migrating from an old store we map category and product URLs, set up 301 redirects, and pay attention to speed and product structured data. We do not guarantee Google positions, but we reduce the risk of losing traffic when changing platforms.

After launch we monitor orders, payments and errors, and the code and documentation belong to you. The store can grow with new delivery methods, discount programs, sales channels, marketplaces or an ERP integration without a rebuild, provided the architecture was planned for growth. Updates, backups and fixes can be covered by ongoing support. If traffic grows fast, we assess whether optimization is enough or the infrastructure needs to change.